The Ford Start Concept is the first concept car created by Ford in more than three years. The car made its debut April 22, 2010, at the Beijing International Auto Show, also marking the first time Ford has unveiled an all-new concept vehicle a China show. The Start Concept is more than simply a design study. It previews a fuel-efficient three-cylinder EcoBoostTM engine with 1.0 liter of displacement and the power of a larger I-4 engine.
The Ford Start Concept was inspired in part by a growing global trend toward mass urbanization. The world`s top 20 mega-cities are home to consumers whose needs, attitudes and expectations may have more in common with mega-city dwellers in other nations than with their own countrymen. While these consumers share the challenges of living in an urban society, they also increasingly seek out product solutions that bring the best the world has to offer.
Today, more than 50 percent of the world`s population lives in an urban area. By 2050, that number is expected to skyrocket to more than 70 percent. Already, congested highways, space for parking, concerns over fuel efficiency as well as the availability and price of fuel are driving automakers to look at vehicles and personal transportation more differently than ever before.
“Our ambition with the Ford Start Concept was to design a car that goes beyond the practical realities of commuting in these mega cities, to go beyond just dressing the technology. We wanted to design a car you would also love,” explained Freeman Thomas, Design Director, Ford Motor Company.
Living in a mega city poses unique challenges and inspires unique lifestyles and attitudes. Just as traffic congestion issues are common in these geographic areas, the answers to solve the issues of a new generation of future small cars for these urban markets may also be found in the Ford Start Concept.via
| Body | |
| Wheelbase | 2300mm |
| Chassis | |
| Wheels | 17″ x 6.5″ pressed aluminium/Michelin 205/45R17 Green X |
| Drivetrain | |
| Transmission | Five-speed manual |
| Engine | |
| Type: | Three cylinder in-line, transverse-mounted |
| Engine & Transmission | |
| Displacement cu in (cc): | 1.0-litre |
| Exterior | |
| Body Type | Two-door, four-passenger Concept |
| Length | 3682mm |
| Width | 1690mm |
| Height | 1416mm |
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